BLACK NOISE Sonic Enhancement | BLACKENED Whiskey

BLACK NOISE TM

A COLLISION OF
AGE-OLD WHISKEY MAKING & MODERN SOUND ENGINEERING

We set out to craft a whiskey that brings the uniqueness of the collaborators together in a bottle. A whiskey born of innovation, and unlike any other in the world. From the time Dave was a cadet at West Point, he was fascinated with the effects of sound – the way an organ can play a note that shakes an entire building. As he honed his craft over the years, the thought of what sound could do to whiskey at a molecular level stayed with him. As it so happened, Metallica and Meyer Sound innovated a subwoofer employing that same range, harnessing the vibrations that make a Metallica concert the resonant, visceral experience their fans know and love. The convergence of these ambitions have resulted in a sonic-enhancement method that utilizes a variation of the band’s song-determined frequencies to disrupt the whiskey inside the barrel, causing increased wood interaction that kicks up the wood-flavor characteristics in the whiskey. We call this proprietary sonic-enhancement process BLACK NOISE™.

WHAT IS
SONIC-ENHANCEMENT?

Sonic-enhancement is the process of using certain soundwave frequencies to affect the spirit inside the barrel. When applied properly, the soundwaves actually cause the movement of the barrel and the liquid inside. This movement increases the interaction between the liquid and the barrel, resulting in a deeper penetration of the spirit into the wood.
Birds eye view of a bottle of BLACKENED American Whiskey
Close up of BLACKENED Whiskey being poured from the bottom of a glass

Whiskey gains a great deal of character from the barrel, with flavors such as clove, cinnamon, and nutmeg, as well as a variety of aromas like vanilla and caramel. Sonic-enhancement kicks these characteristics up a notch or two, depending on the soundwaves being deployed.

Meyer Sound is a world leader in audio design, engineering and technology. For years, they’ve worked alongside Metallica to deliver the best music experience to the listener. As a result of an engineering pursuit that considers all aspects of the listening experience, from the system to the human ear, their technologies have innovated the audio experience time and time again. Click the link below to learn more about the team behind Meyer Sound and the innovative approaches they take to improve the way we all hear music.

Birds eye view of a bottle of BLACKENED American Whiskey

THE BLACK NOISE
EXPERIENCE